Within the framework of the ACP-EU Culture Programme, the Organisation of African, Caribbean and Pacific States (OACPS) and the European Union (EU) have launched a regional scheme to strengthen the competitiveness of cultural and creative industries in ACP countries. For West Africa, the Institut français and Centre Culturel Kôrè de Ségou consortium has been selected with its proposal for the ACP-EU Culture Programme: Support to the cultural and creative sectors in West Africa – AWA (Art in West Africa) Programme ACP-UE Culture : Soutien aux secteurs de la culture et de la création en Afrique de l’Ouest – AWA (Art in West Africa).
Within the framework of the ACP-EU Culture Programme, the Organisation of African, Caribbean and Pacific States (OACPS) and the European Union (EU) have launched a regional scheme to strengthen the competitiveness of cultural and creative industries in ACP countries. For West Africa, the Institut français and Centre Culturel Kôrè de Ségou consortium has been selected with its proposal for the ACP-EU Culture Programme: Support to the cultural and creative sectors in West Africa – AWA (Art in West Africa) Programme ACP-UE Culture : Soutien aux secteurs de la culture et de la création en Afrique de l’Ouest – AWA (Art in West Africa).
AWA, support to the cultural and creative sectors.
In response to the demand for support to the Cultural and Creative Industries (CCI) sector in West Africa, the ACP-EU Culture Programme: Support to the Cultural and Creative Sectors in West Africa – AWA has thought out and developed a mechanism that allows above all:
- the emergence of talent
- the creation of acceptable jobs
- the emergence of true cultural industries
- the production of quality works for distribution on national and international markets
This mechanism is expressed through the establishment of new partnerships and innovative cultural funds.
Following calls for proposals and assessment of applications, the
ACP-EU Culture Programme: Support to the cultural and creative sectors in West Africa – AWA
will award two types of funds to the beneficiaries (one for structuring, the other for promotion) and will deploy a significant support mechanism for project leaders to ensure the success of their initiatives.
AWA, a project with a social dimension
In addition to these economic issues, the ACP-EU Culture Programme: Support to the cultural and creative sectors in West Africa – AWA intends to stimulate young people in the appropriation of their own history, identity, realities and potential, thereby contributing to the socio-economic development of the region.
By 2024, theACP-EU Culture Programme: Support to the cultural and creative sectors in West Africa – AWA will have enabled
15
West African cultural operators supported through the structuring fund, with a grant of up to €150,000
100
Projects benefiting from the development fund of up to €25,000
335
Stakeholders in the sector able to benefit from training and tools allowing them to design strategies adapted to new data (digital, business models, etc.)