Based on the observation that age-old ways of sharing knowledge and values are gradually being forgotten in favour of rapid urbanisation and the rise of social media, the association “Promotion des Arts au Mali” (Promoting the Arts in Mali, PAM), also known as “Culture en Partage” (“Shared culture”), is dedicated to supporting cultural creation and sharing it with as many people as possible, especially the younger generations.
The work of Culture en Partage consists of bringing together figures from the cultural sector (theatre, dance, music, visual arts, publishing, etc.) and giving them international exposure. Providing employment for culture professionals, making African creation more accessible to as many people as possible and helping to showcase African cultures are just some of the association’s goals.
Its projects include La Maison des Solutions (The House of Solutions), set up in a cultural centre in Bamako, which is best described as a hub for cultural creation and technological innovation.
The two key actions resulting from this project are the Musée initiatique (“Museum of initiation”), which is aimed at cultural institutions and is part of the movement to present African artworks by going beyond the scope provided by traditional exhibition design (through the use of virtual reality, for example) and radio drama, an incubator for audio creations in African languages broadcast on radio and web-radio stations.
Théâtre MAYTON PROMO is an association founded in 2000, dedicated to the production, promotion and dissemination of cultural and literary assets. Its aim is to generate cultural entrepreneurship among young people and support professional cultural stakeholders with their training.
The project “Digital'Art, Pratiqu'Art au Bénin” aims to boost artists’ artistic and managerial knowledge and skills in order to offer quality services and reach populations without regular access to such services.
To do this, a theatre and ballet troupe will be established and will perform in 10 villages of the municipality of Zè. 25 artists will also receive social media training in order to promote their productions.
ARTIRIUM 1.2+
SUDCREA is a socio-educational and cultural association mainly oriented towards young people and supporting their artistic creation for the emancipation of Beninese culture and more broadly for the promotion of creation on the African continent.
Through the ARTIRIUM 1.2+ project, the SUDCREA association is involved in the transmission of artistic practices (particularly in urban dance and humour) to young people from disadvantaged or difficult backgrounds. This action reinforces the structure of the Artirium platform for which 15 training tutorials on the performing arts and cultural management will be produced and distributed. At the same time, the association is committed to organising an online competition based on humour and contemporary dance of African inspiration, for people under 30.